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- 素材大小:
- 12.24 MB
- 素材授權(quán):
- 免費(fèi)下載
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- .ppt
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- weishenhe
- 上傳時(shí)間:
- 2017-02-23
- 素材編號(hào):
- 87512
- 素材類別:
- 精美PPT模板
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素材預(yù)覽
這是一個(gè)關(guān)于海濱夜景歐美風(fēng)格ppt課件,這是一個(gè)璀璨海濱夜景,海濱夜景歐美風(fēng)格ppt模板。海濱位于陸地與大海之間的前沿線,它更正式的說(shuō)法是潮汐中間的地帶。水的運(yùn)動(dòng)形成了海濱的界線,海浪打擊的最高點(diǎn)是海濱的上界,它的下界是由低潮的最底線形成的。歐美風(fēng)格:藝術(shù)作品、商品等事物在整體上呈現(xiàn)出的歐美事物的面貌,或者具有歐美面貌的特點(diǎn),這樣則被 稱為歐美風(fēng)格。它是一種風(fēng)格,但不局限于一種風(fēng)格,而是歐美許多風(fēng)格的統(tǒng)稱。歐美風(fēng)比如家具方面:深色、帶有西方復(fù)古圖案就可以叫做具有歐美風(fēng)格。比如在音樂(lè)方面:重金屬、說(shuō)唱音樂(lè),都稱為具有歐美風(fēng)格。再比如服飾方面:黑白色調(diào)、卡其色調(diào)為主的服飾,加以馬甲、圍巾、帽子等配飾就可以稱為歐美風(fēng)格。歐美范兒不僅僅要有經(jīng)典單品還要融入最新的T臺(tái)新元素。像今年的朋克風(fēng)大肆流行,一些鉚釘金屬亮片的元素重新霸占我們的視線。雷朋墨鏡、踝靴、豹紋、大地色、復(fù)古的蝙蝠衫,無(wú)數(shù)的元素都是我們可以嘗試的著裝關(guān)鍵詞。歡迎點(diǎn)擊下載海濱夜景歐美風(fēng)格ppt課件哦。
海濱夜景歐美風(fēng)格ppt課件是由紅軟PPT免費(fèi)下載網(wǎng)推薦的一款精美PPT模板類型的PowerPoint.
Social Media Workshop
With James Scanlan and Collette Easton
Agenda
Quiz
Social Media Outlets
Interesting Statistics
LinkedIn
Facebook
Twitter
What is a Social Media Strategy
Using Social Media to generate enquiries
Social Media for SEO
Social Media Policy
Hints & Tips
Quiz
What is social Media?
Name 5 Social Media networks
How many registered users has LinkedIn?
According to Internet Advertising Bureau, what is the gender split of LinkedIn?
According to Sage, how many accountancy practices were using Social Media during 2009?
Quiz
According to the Internet Advertising Bureau, which is the biggest age group of Facebook?
0-12
13-18
18-29
29-34
35-44
45-54
55+
According to Internet Advertising Bureau, what is the gender split of Facebook?
How many characters can be tweeted?
On average, how many tweets are broadcast daily?
Name 3 business benefits to be gained from Social Media
Social Media is…
According to Wikipedia:
Social media is media designed to be disseminated through social interaction, using highly accessible and scalable publishing techniques. Social media uses web-based technologies to turn communication into interactive dialogues
This means
Humans sharing their thoughts and opinions using
Technology that is readily available, easy to use and free
Passing those opinions and thoughts to their network
People gain information, education & news etc. by electronic and print media. Social media are distinct from industrial & traditional media such as newspapers, TV & film. These networks are inexpensive (often free) to use and are accessible to enable anyone to publish or access information therein.
Social Media is…
A powerful marketing tool which could spur your business growth
Natural – social media can expose your business to a large group on individuals, without having to pay for visibility. Most outlets are free and harnessed properly will generate potential leads
Defensible – These channels easily add other ways to increase your traffic, and even could control it through effective planning
No Cost/High ROI – most outlets are free to use and if you are planning to handle the campaign in house then the opportunity is to create leads without any expense
Complement other marketing efforts – An effective approach that will not create conflict, only support to other marketing efforts
Benefits of Social Media: What’s in it for my Practice?
Early Adopters
January 2010: Sage surveyed 2000 small and medium sized firms and found 8 out of 10 firms are missing sales a client engagement opportunities by not using Facebook, Twitter or LinkedIn for any aspect of their operations.
Social media provides a new way for small businesses to ‘listen in’ to online conversations and gauge people’s perceptions, engage and educate existing or prospective customers and build an official online brand presence.
Mobile applications also offer competitive advantage by providing business owners and employees with critical customer information and productivity tools anytime, anywhere.
The research also highlighted that the small businesses that do engage on social networks chose Facebook (32%) as their desired platform over LinkedIn (28%) and Twitter (19%). This suggests that small businesses see Facebook as the best way to connect with their customers.
Interesting Statistics E-Consultancy Social Media Statistics Compendium published in July 2010
Visits to News and Media from Googlenews and Facebook
The Importance of User Generated Reviews
Marketing your Practice
The power of Business Blogs
Marketing your Practice
Social Media Outlets
The Corporate Blog
Creating Networks
LinkedIn
LinkedIn is a business oriented social networking site. Launched
in May 2003, it is used for professional networking, spanning
more than 200 countries worldwide.
Connect to colleagues past and present
Discover inside connections
Full of industry experts willing to share advice
LinkedIn Profiles
LinkedIn Answers
Facebook
Facebook is a social network service and website launched in
February 2004 that is operated and privately owned by
Facebook, Inc.
As of July 2010 Facebook has more than 500 million active users
Facebook is US 3rd largest company after Google and Amazon, worth $41B
In March 2010, more people visited Facebook than Google
Facebook
Facebook Pages
Public profile that enables you to share your business with facebook users
Creates a presence that looks and feels like user profiles to connect with customers
Facebook
Facebook Groups
Not as feature rich as facebook pages
Increasing onus on facebook pages for use by brands
Facebook
Facebook ‘like’
Allows other websites to embed a facebook ‘like’ button on their pages
Enables users to share stories and content with their network, wherever they happen to be online
Facebook
Targeted Ads
Display ads solely on users meeting demographic profile requested
What is Twitter?
Twitter is a free social networking and
microblogging service that enables its
users to send and read other users’
updates known as tweets.
140-character micro-blog
Free service/Tool
20-million users
Follow people or groups or businesses
For some it’s about daily life…
What you had for lunch
How you slept
What’s going on at work
Random musings
For some it’s about following celebrities…
Getting started…
Create an account
www.twitter.com
Full Name
Username (“handle”)
Password
Email
Bio (160 - characters)
Photo
Find People to Follow…
Search for people you know
Import an email list
Find people with similar interests
Search.Twitter.com
WeFollow
MrTweet
Twellow
Buzzom
Look to see who others follow
Twitter Mobile Applications…
Windows CE Android
ceTwit
iPhone
Tweetdeck
TweetDeck
Tweetie 2
Blackberry
Uber Twitter
Seemic
The Official Twitter App
Andorid
Seemic
Twidroid
HootSuite
Palm Pre
Twee
Tweed
TweetMe
Twitter Etiquette...
Complete your bio and pic
Think twice before tweeting in an altered state
Consider pausing between tweets
Keep small conversations private
Be transparent
Be vague when twittering private social events
Remember everyone can hear you
What’s rude in life is rude in Twitter
Be yourself
Add detail to @replies so people can follow the conversation
Keep within the character limit
Don’t lurk
Leave when you want
Plug moderately
Don’t spam
Social Media Strategy
What is a Social Media Strategy?
In order to develop and launch a strategy (ie building you digital community), you must:
Benchmark existing activity
Survey your stakeholders
Create a content strategy
Business objectives – have you a marketing plan
Configure or build the tools and processes
Plan and execute cross channel activities to seed awareness and interest
Setup reporting
Using Social Media to generate enquiries
5 Steps to generate enquiries
1. Identify your exact target market
Not every social media outlet is necessary, and would probably be a waste of time
2. Join in the conversations
If you discover a conversation about your expertise then join in! Doesn’t matter if it is a negative conversation – as long as you are honest you should be able to get something out of it
3. Give more and Give all
The amount of communication is important. The more you blog and post content, the more you will attract customers. If your website is geared up to convert traffic into leads then social media will increase you sales
4. Learn the tools effectively
Understanding each of the tools, their purpose and functionality will assist you greatly. If you want to grow presence socially then Facebook is the best, if you want to concentrate on business-focussed questions then LinkedIn is the ideal network
5. Measure the Leads
Using analytics to monitor potential leads on your website is an essential to understanding if your campaign is getting an ROI
Monitoring Social Media
The Importance of Monitoring Online Reputation
Most important factors
to the reputation of a
company.
[Source: Edelman,
January 2009)
Efficiency Tools…
Hoot Suite
Tweetdeck
Social Oomph
Ping.fm
Tweetdeck…
HootSuite…
Analytics...
Monitoring Activity
Social Media for SEO
Social Media for SEO
Social Media policy
Social Media Policy
Hints & Tips
時(shí)尚雜志歐美風(fēng)格ppt:這是一個(gè)關(guān)于時(shí)尚雜志歐美風(fēng)格ppt,這是一個(gè)時(shí)尚雜志設(shè)計(jì)歐美風(fēng)格寬屏ppt模板.。雜志(Magazine),有固定刊名,以期、卷、號(hào)或年、月為序,定期或不定期連續(xù)出版的印刷讀物。它根據(jù)一定的編輯方針,將眾多作者的作品匯集成冊(cè)出版,定期出版的,又稱期刊。“雜志”的形成來(lái)源于罷工、罷課或戰(zhàn)爭(zhēng)中的宣傳小冊(cè)子。這種類似于注重報(bào)紙的時(shí)效的手冊(cè),兼顧了更加詳盡的評(píng)論,一種新的媒體也就因這樣特殊的原因而產(chǎn)生了。最早出版的一本雜志是于1665年1月在阿姆斯特丹由法國(guó)人薩羅出版的《學(xué)者雜志》。我國(guó)最早的中醫(yī)雜志——《吳醫(yī)匯講》,創(chuàng)刊于清乾隆五十七年(公元1792年),?谇寮螒c六年(公元1801年),前后歷時(shí)10年,共刊出11卷,每卷均合訂為一本,是類似年刊性質(zhì)的中醫(yī)雜志。它的稿件是當(dāng)時(shí)江南一帶的名醫(yī)所供給的,故名《吳醫(yī)匯講》。任何一種雜志以自己的“ISSN"(國(guó)際標(biāo)準(zhǔn)連續(xù)出版物號(hào))進(jìn)行出版,歡迎點(diǎn)擊下載時(shí)尚雜志歐美風(fēng)格ppt哦。
歐美風(fēng)格ppt課件:這是一個(gè)關(guān)于歐美風(fēng)格ppt課件,這是一個(gè)扁平風(fēng)格,3D立體箭頭,色彩搭配豐富的歐美風(fēng)格ppt模板。歐美泛指西方世界,也稱西洋、西方國(guó)家(Western World)、西方。其文化屬于西方文化,在不同的場(chǎng)合和不同時(shí)間有不同定義。但一般而言,它是指歐洲全境、北美、澳洲等國(guó)家和地區(qū),統(tǒng)治血統(tǒng)主要為白人;有時(shí)也包括巴西、土耳其和以色列,因?yàn)檫@些國(guó)家由于歷史原因,文化與歐洲淵源較深。也是古代中國(guó)人以中國(guó)為中心的一個(gè)地理概念,現(xiàn)代用法則與“西方世界”同義,明朝初期以婆羅洲及文萊中間為界,以東稱為東洋,以西稱為西洋,故過(guò)去所稱南海、西南海之處,明朝稱為東洋、西洋,且暹羅灣之海,稱為“漲海”,歡迎點(diǎn)擊下載歐美風(fēng)格ppt課件哦。
歐美風(fēng)格時(shí)尚媒體ppt課件:這是一個(gè)關(guān)于歐美風(fēng)格時(shí)尚媒體ppt課件,這是一個(gè)時(shí)尚媒體PPT模板適用于報(bào)告展示主題設(shè)計(jì)應(yīng)用。“時(shí)尚”一詞已是這個(gè)世界的潮流代言詞,英文為fashion,幾乎是經(jīng)常掛在某些人的嘴邊,頻繁出現(xiàn)在報(bào)刊媒體上。很多人對(duì)時(shí)尚的理解都不同,有人認(rèn)為時(shí)尚即是簡(jiǎn)單,與其奢華浪費(fèi),不如樸素節(jié)儉;有時(shí)時(shí)尚只是為了標(biāo)新立異;給人煥然一新?lián)碛袝r(shí)尚王風(fēng)范的感覺(jué),現(xiàn)實(shí)中很多與時(shí)尚不同步的人被指為老土、落伍;所謂時(shí)尚,是時(shí)與尚的結(jié)合體。所謂時(shí),乃時(shí)間,時(shí)下,即在一個(gè)時(shí)間段內(nèi);尚,則有崇尚,高尚,高品位,領(lǐng)先。時(shí)尚其實(shí)在這個(gè)時(shí)代而言的,不僅僅是為了修飾,甚至演化成了一種追求真善美的意識(shí),歡迎點(diǎn)擊下載歐美風(fēng)格時(shí)尚媒體ppt課件哦。